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Supporting Data
White Paper
Appendix A: Methodology
Appendix B: Survey Questions
Appendix C: Summary of Survey Responses

Appendix B

Summary Analysis Employer Survey: Best Practices in Electronic Recruiting: Use of Web Sites, Resume Data Bases, and Applicant Tracking Systems

 

1. How important is electronic recruiting in your overall recruiting strategy?
1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

2. Please rate the importance of electronic recruiting in the following aspects of your college recruiting strategy:

 

a. Creating an overall recruiting brand to convey a positive image to potential candidates.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

b. Providing job descriptions of typical openings in your organization.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

c. Providing listings of current job openings for which you are actively recruiting.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

d. Communicating with candidates once they have applied for a position in your organization.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

e. On-line application for positions currently available.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

f. Creating an applicant database for future openings within your organization.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

g. Applicant tracking internal to your organization.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

 

h. Informing qualified applicants who were not selected that although the position for which they applied has been filled, they are encouraged to apply for other positions.

1
Unimportant
2
Not Very Important
3
Somewhat Important
4
Very Important

In which two of the aspects above have you been most successful?

a.______________________________________________________________________

b.______________________________________________________________________

Please Explain:

 

In which two of these aspects have you encountered the most difficulty? a.______________________________________________________________________

b.______________________________________________________________________

Please explain:

 

The following are among the most common challenges encountered by college recruiters using electronic recruiting technology. Please indicate your top three (3) concerns from this list with a C. Please indicate the three challenges you have mastered on this list with a M:

___ Integrating electronic recruiting technology in overall college recruiting effort
___ Managing the volume of applications and potential candidates.
___ Effective and timely screening of candidates based on electronically submitted applications.
___ Maintaining effective communication with high potential candidates.
___ Electronic communication with potential candidates.
___ Providing accurate and timely information to candidates concerning vacancies, requirements, and organizational culture.
___ Managing your organization's overall brand through use of electronic tools.
___ Benchmarking your use of technology with comparable recruiting organizations.
___ Managing access to candidate information.
___ Creating and implementing policies to maintain privacy of applicant information.
___ Creating and implementing policies to assure applicant data is current.
___ Choosing the appropriate balance of electronic, telephone, and face-to-face communication with students/graduates.
___ Choosing the appropriate balance of electronic, telephone, and face-to-face communication with career centers.
___ Developing approaches that use recruiting technology to personalize rather than depersonalize the process.
___ Internal applicant tracking.
___ Developing an understanding of student expectations related to recruiting technology.
___ Developing an understanding of hiring managers expectations related to recruiting technology.
___ Developing and understanding of career centers' expectations related to recruiting technology.
___ Evaluating vendors and recruiting technology solutions for your organization.

Demographics:

Number of employees in your organization: ____________________

Approximate yearly full-time college hires: ___________________

Approximate yearly co-op/intern hires: ___________________

Industry: ______________________

Location: City: __________________ State: ___________________

Number of schools from which you actively recruit: _______________

(Select all that apply)

My Organization:

___ Recruits nationally

___ Focuses upon a broadly defined geographic region.

___ Focuses upon a local geographic region.

Contact information (optional) for those wishing to receive an electronic summary of the results from this survey:

Name: ______________________________________________________

Title: ________________________________________________________

Organization: _________________________________________________

Address: _____________________________________________________

_____________________________________________________________

City: _______________________ State: _________ Zip: _______________

Phone:________________________________________________________

E-mail: ________________________________________________________

 

NACE is a proud founding member of International Network of Graduate Recruitment and Development Associations (INGRADA).
NACE is a founding member of International Network of Graduate Recruitment and Development Associations (INGRADA).