• Tips - Social Media

  • What Students Expect From Employers on Social Media

    What do students expect from the employers with which they interact on social media? Students want authenticity, responsiveness, and availability, according to Kristina Hunt and Grace Kiem of Fidelity Investments.

    Helping Students Use Social Media in Their Job Searches

    Tips from NACE’s Career Counselor's Guides to Social Media in the Job Search for helping students maximize their opportunities online.

    Twitter Campaign Helps Company Make Deeper Connections With Students

    Feedback from focus groups, recruiters, and college students showed a perception that, due to its size, the Johnson & Johnson Family of Companies (J&J) was unapproachable and impersonal. To overcome this and make connections that better represent J&J and its culture, the company launched a Twitter-based campaign called “Be Vital.”