Spotlight for Career Services Professionals
November 7, 2012
As the job market improves, employers are conducting a growing percentage of their college recruiting in the fall, according to NACE’s Job Outlook 2013 report.
In 2010, when employers rated the job market as “fair,” they conducted 60 percent of their college recruiting in the fall. This year, respondents report that they will conduct more than two-thirds of their college recruiting in fall, with the remaining one-third to be done in the spring. (See Figure 1.)
Of the employers that will conduct on-campus recruiting in spring 2013, nearly 38 percent have firm plans to do so, and slightly more than one-quarter have tentative plans. Although nearly the same total percentage of employers with spring recruiting plans have firm or tentative plans as last year, the percentage of employers with definite spring recruiting plans has increased. (See Figure 2.)
Figure 1: Percentage of college recruiting conducted in fall vs. spring, 2010 – 2013
Job Outlook Survey
|
Fall
|
Spring
|
2013
|
68%
|
32%
|
2012
|
65%
|
35%
|
2011
|
64%
|
36%
|
2010
|
60%
|
40%
|
Figure 2: Spring 2013 Recruiting Plans
Recruiting Plans
|
Spring 2013
|
Spring 2012
|
Firm plans in place
|
37.6%
|
34.4%
|
Tentative plans in place
|
27.3%
|
31.8%
|
All recruiting in Fall
|
18.6%
|
18.2%
|
Unsure
|
15.5%
|
15.1%
|
Not hiring
|
1.0%
|
0.5%
|
The Job Outlook 2013 survey was conducted July 25 through September 10, 2012, among NACE employer members; 244, or 25.2 percent, took part. The report is available to NACE members at www.naceweb.org/Research/Job_Outlook/Job_Outlook.aspx.