Description:

- What is it that younger generations find appealing in the workplace? - How can larger, more traditional companies appeal to entrepreneurial students who would otherwise be interested in working at startups, or companies like Google (my alma!), thereby injecting entrepreneurial talent and innovation into their organizations? - What do traditional companies need to change in order to accommodate entrepreneurial talent? - Which aspects of employment branding are a waste? - What are some of the most effective ways that we have seen large corporations brand themselves toward students, and how did they do so in a cost-effective manner?

Audience:

University Relations & Recruiting

Level:

Advanced-Level

Track:

Talent Acquisition

Type:

Deep Dive

Main Speaker:

Elizabeth Wessel, WayUp, Inc.

Additional Speakers: