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  • NACE: Orientation to Coaching

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    • Date: Thursday, September 17; Thursday, September 24; and Thursday, October 1, 2020
    • Time: 1 — 2 p.m. ET
    • Location: Online

    • Career Level: Basic-, intermediate-, and advanced-level career services professionals
    • Competency: Management and Administration-Staff development and Supervision
    • Fee: $87 (member); $147 (nonmember)
    • Summary

      During this webinar series, you will learn how to define client and coach roles, as well as examine the considerations that are key to successful coaching. Additionally, you will learn the ins and outs of helping your clients set and achieve appropriate goals.


      • Differentiate between coaching and counseling;
      • Define coach and client roles;
      • Describe measures to establish the coaching process; and
      • Create an environment that supports mutual respect and trust.


      • Define informed consent;
      • Use effective communication strategies to coach diverse populations; and
      • Describe characteristics that contribute to a safe coaching environment.


      • Describe methods for identifying a client’s motivational level to construct appropriate goals;
      • Identify factors affecting client goal achievement, including client disposition, life experiences, existing support systems, and social factors; and
      • Establish client goals that are specific, measurable, assignable, realistic, and timely.
    • Event Details

      Registration includes three-month, post-event access to the webinar archive.

      To view the presentation deck, attendee list, your receipt, and your confirmation, use the “I’d like to” option next to the NACE: Orientation to Coaching listing in MyNACE > Events. Remember to download your copy of the presentation deck (available one to two days prior to webinar). A video archive will be available there as well within five (5) business days of the webinar’s completion.

      To see the NACE cancellation policy, please visit our FAQ page.

    • Format

      During this three-hour webinar series, presenters will deliver a synchronized audio and PowerPoint presentation. Participants will have time for live Q&A throughout the program and may be asked to contribute opinions or feedback via live chat, virtual polling, and other mechanisms.

    • Presenters

      Pamela Basheer

      Pamela Basheer, Assistant Director for Experiential Learning, North Carolina A&T State University

      Pamela Basheer currently is the assistant director for experiential learning in the Office of Career Services at North Carolina Agricultural & Technical State University (N.C. A&T). Basheer has about 20 years of experience in higher education with a specialty in the areas of career and professional development, employer relations, and student development. Her areas of competency within career services include, but are not limited to, training and development, marketing, relationship building, creating policies and procedures, assessment administration, data analysis, personnel management, strategic planning, and project management. Basheer holds a Master of Science in counseling and a Bachelor of Science in education, both from North Carolina A&T State University. In addition to her experience, she serves on the Board of Visitors for N.C. A&T. She is also a NACE coaching faculty member and a certified True Color and Business Professional Etiquette facilitator.

      Cheryl Hicks

      Cheryl Hicks, Associate Director, Wake Forest University - Office of Personal & Career Development

      Cheryl Hicks is an associate director of diversity and inclusion programming in the Office of Personal & Career Development at Wake Forest University (WFU). In this role, Hicks serves as a liaison between the on-campus departments of the Intercultural Center and Magnolia Scholars.  She leads planning of the signature event, Diversity Matters, and other diversity programs, including The Coach Is In and Black Professionals Forum. Hicks has represented WFU by presenting on diversity and inclusion topics at several industry conferences. She currently serves on the SoACE Board as Director of College Knowledge Groups and past Director of Diversity and Inclusion, past executive board member for NCACE, and a member of the People of Color Committee for NACE. Hicks earned her Bachelor of Business Administration from Texas A&M University and a master's in higher education administration from Northeastern University. This is her sixth academic year at WFU.

    • Certification Clock Hours

      Continuing Education Clock Hours:

      BCC – 1 clock hour per session
      ICF – 1 clock hour per session


      Knowledge Assessment: Upon successful completion and participation in the NACE Coaching for Businesses and Organization webinar series, named registrants who wish to receive a certificate of completion will be provided instructions to complete the online NACE Knowledge Assessment. The assessment consists of 25 multiple-choice and true/false questions. Attendees scoring a 90 percent or better on the assessment will receive the NACE Coaching for Businesses and Organizations Certificate of Completion. Successful completion of the webinar series and obtaining the certificate of completion can be used in part to meet the training requirements for the Board-Certified Coach credential offered through the Center for Credentialing and Education.



    Visit the professional development FAQ page, or contact the NACE Professional Development Team via e-mail or phone, 610.625.1026.