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Preconference Workshops

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Preconference Workshops for Career Services

Advocating for Career Services

Career Level: Basic-, intermediate-, and advanced-level career services professionals
Standard Rate: $525 (member); $575 (nonmember)

Increase your effectiveness as a campus advocate within your organization to increase support and increase buy-in. Attendees will gain an understanding of existing organizational structures, learn methods to effectively communicate with stakeholders using supporting metrics, and leverage partnerships through strong relationship management to build solid organizational alliances.

Following this program, you will be able to:

  • Identify individuals within the college/university administration to target for lobbying,
  • Develop allies/support within administration and faculty, and
  • Use key data to construct a case to increase support for career services.

Presenter: Edwin Koc, Director of Research, Public Policy and Legislative Affairs, NACE

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Coaching the Coach

Audience: Intermediate- and advanced-level career services professionals
Standard Rate: $525 (member); $575 (nonmember)

Join Katharine Brooks, Executive Director, Office of Personal and Career Development, Wake Forest to learn how coaching can leverage your staff’s career path and development while also meeting organizational goals. Help your staff articulate career goals and strengths using research-based strategies and best practices.

Following this session, you will be able to:

  • Expand leadership skills using coaching strategies to enhance staff career development;
  • Identify strengths of team to meet organizational goals; and
  • Explore benefits of goal mapping to construct a career development plan.

Presenter: Katharine Brooks, Executive Director, Office of Personal and Career Development, Wake Forest University

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Expanding Our Diversity Toolbox

Career Level: Basic-, intermediate-, and advanced-level career services professionals
Standard Rate: $525 (member); $575 (nonmember)

Learn about an overlooked component of diversity, and recognize the intersection between religious diversity and career coaching. Increase your awareness of cultural differences which affect the manner in which career service professionals coach students with respect to appearance, dress, gender, meals, and levels of observance. Add solutions to your coaching strategies which allow students to be informed, confident, and ready for career success. Discuss the advantages in integrating coaching strategies that are both effective and accurate to increase student career readiness.

Following this program, you will be able to:

  • Increase religious and cultural competency in order to provide greater awareness and understanding of religious challenges faced by students and colleagues in the workplace;
  • Empower Career Services professionals to assist students of various religious beliefs to minimize professional and workplace challenges and achieve career success; and
  • Develop a broader professional community of differences that embraces the richness of religious practice and diversity.

Presenters: Aisha Ghori, Inclusive Diversity, Allstate Insurance Company and Chaim Shapiro, Assistant Director, Touro College

Continuing Education Clock Hours
NBCC – 4 clock hours


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Preconference Workshops for Employers

Assessing the University Relations and Recruiting Function

Career Level: Basic- and intermediate-level university relations and recruiting professionals
Standard Rate: $625 (member); $675 (nonmember)

Can you articulate your university recruiting and relations program's strengths and weaknesses? Could you successfully prioritize enhancement initiatives in order to maximize improvement for your URR team? Join Bruce Soltys, Director of Campus Recruiting, Prudential and Jennifer Bernasconi, Manager University Relations, Stryker to examine the URR function from 18 dimensions and diagnose the areas exerting the most positive and negative impact on your program's ROI.

Following this program, you will be able to:

  • Describe the College Relations and Recruiting Assessment Tool;
  • Learn strategies for implementation of the tool at your organization; and
  • Scale the CRRAT to align to your organization’s size, business model, and goals;
  • Develop a plan to enhance your organization’s URR program based on your CRRAT assessment results.

Presenters: Jennifer Bernasconi, Manager University Relations, Stryker and Bruce Soltys, Director-Campus Recruiting, Prudential

Continuing Education Clock Hours
This activity has been approved for 4 (HR (General)) recertification credit hours toward California, GPHR, HRBP, HRMP, PHR, and SPHR recertification through the HR Certification Institute.

A Data-Based Approach to Strategic Campus Recruiting

Career Level: Basic- and intermediate-level university recruiting and relations professionals
Standard Rate: $625 (member); $675 (nonmember)

Attendees will explore a broader scope of school selection and dive into the process of implementing the campus plan. Attendees will learn to incorporate strategic planning outcomes for their campus recruiting focusing how to prepare, capturing information, identify key players, and define steps to achieve their goals. 

Following this program, you will be able to:

  • Construct an annual recruitment calendar;
  • Define a university information system;
  • Create a model for forecasting hiring needs; 
  • Plan and execute campus events;
  • Alternate recruiting (including use of social media); and 
  • Describe critical elements for intern programs.

Presenters: Jeff Goodman, Managing Partner, Campus Strategic Partners and Christina Konieczka, Manager, Global Talent Acquisition, Ingredion Incorporated

Continuing Education Clock Hours
This activity has been approved for 4 (HR (General)) recertification credit hours toward California, GPHR, HRBP, HRMP, PHR, and SPHR recertification through the HR Certification Institute.

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NOTE: Only NACE members are eligible for the member rate.
The Early-Bird Rate is effective through March 1, 2016 11:59 p.m. (EST).
The Standard Rate starts March 2, 2016.