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Preconference Workshops

Extend your trip and expand your learning at NACE18 with morning and afternoon preconference workshops*.


Tuesday, June 5 · 8 a.m. – noon

Using Metrics to Guide School Selection

Date/Time: Tuesday, June 5 · 8 a.m. – noon
Career Level: Basic- and intermediate-level university relations and recruiting professionals
Competency: Data Analytics and Reasoning

Early-Bird Rate**: $375 member; $425 nonmember
Standard Rate: $475 member; $525 nonmember

School selection is a key aspect of virtually every campus recruiting strategy. It also happens to be one of the most dreaded aspects because everyone seems to have an opinion on it! Where you choose to search for top talent can determine whether you successfully fill your hiring needs. In a time of constant change, dizzying amounts of data, and limited resources and budgets, this session will showcase sources, techniques, and examples that will allow you to tap into useful metrics that remove the emotion from school selection strategy formation.

Following this program, you will be able to:

  • Develop a model based on a scoring system to objectively evaluate, select, and rank schools;
  • Determine the matrix of schools that will deliver a hiring class specific to the needs of your company; and
  • Identify key school selection data points and collection methodologies.

Presenters: Scott Flanary, Moss Adams LLP; and Bruce Soltys, The Travelers Companies, Inc.

HRCI – 4 clock hours; currently under review by HRCI.

This activity is currently under review for 4 (HR [General]) recertification credit hours toward California, GPHR, HRBP, HRMP, PHR, and SPHR recertification through the HR Certification Institute.

REGISTER NOW »

Culture by Design

Date/Time: Tuesday, June 5 · 8 a.m. – noon
Career Level: Basic-, intermediate-, and advanced-level career services and university relations and recruiting professionals
Competency: Global and Cultural

Early-Bird Rate**: $375 member; $425 nonmember
Standard Rate: $475 member; $525 nonmember

Would you like to increase employee engagement? Are you interested in learning strategies that contribute to stronger workplace inclusivity? Can workplace culture impact your marketing and branding strategy?

Learn strategies and methods for increasing workplace engagement and inclusivity through intentional and purposeful design. Culture is more than what we say—it’s what we do—and it’s the heart of every organization. In this interactive session, attendees will dive deep into factors contributing to the development of a positive workplace culture.

Following this session, you will be able to:

  • Define culture and its impact on the organization: engagement, inclusivity, vision, and mission;
  • Describe components of culture: leadership, people, workplace environment, policies and procedures, management, marketing and branding, and overall strategic plan;
  • Use design elements to establish intention; and
  • Create an action plan for your organization.

Presenters: Susan Brennan, Bentley University and Carlena “CJ” Harris, Luminex Corporation

HRCI – 4 clock hours; currently under review by HRCI.

This activity is currently under review for 4 (HR [General]) recertification credit hours toward California, GPHR, HRBP, HRMP, PHR, and SPHR recertification through the HR Certification Institute.

REGISTER NOW »

Tuesday, June 5 · 1 – 5 p.m.

AI: A New Lens

Date/Time: Tuesday, June 5 · 1 – 5 p.m.
Career Level: Basic-, intermediate-, and advanced-level university relations and recruiting professionals
Competency: Technology and Information Management

Early-Bird Rate**: $375 member; $425 nonmember
Standard Rate: $475 member; $525 nonmember

The term “AI” (artificial intelligence) often conjures up visuals, many of them frightening, of futuristic enhancements and the use of technology in powerful and controlling ways that imply humans are increasingly obsolete and irrelevant. Automation and artificial intelligence have become part of the current recruiting landscape, and now is the time to examine the impact on and implications for the future work force, talent acquisition, and career services support to students and graduates. The emerging landscape, informed by data and predictive analytics, will require a major shift in program design, strategy, and implementation. Through exploration of trends and predictions, attendees will gain insight to examine process, skills, assessment, and engagement. This program will leverage research as well as best practices from attendees to provide an understanding of the future of AI in college recruiting and providing services to students.

Following this program, you will be able to:

  • Describe AI’s impact on and outcomes in the current state of recruiting;
  • Explore the impact on and implications for the future work force relative to your space;
  • Analyze skills needed to thrive in a changing environment; and
  • Examine strategies to leverage change for future candidates through current benchmarks from colleges and industry.

Presenters: Bryan Quick, Abbott; and Manny Contomanolis, Northeastern University

HRCI – 4 clock hours; currently under review by HRCI.

This activity is currently under review for 4 (HR [General]) recertification credit hours toward California, GPHR, HRBP, HRMP, PHR, and SPHR recertification through the HR Certification Institute.

REGISTER NOW »

Ethical and Professional Practice in Coaching

Date/Time: Tuesday, June 5 · 1 – 5 p.m.
Career Level: Basic- and intermediate-level career services professionals
Competency: Career Coaching, Advising, and Counseling

Early-Bird Rate**: $375 member; $425 nonmember
Standard Rate: $475 member; $525 nonmember

This preconference session defines ethical standards and expectations for professional coaches. Learners will identify individual barriers affecting the coaching process. Through continued development and collaboration opportunities, learners will identify ways to promote a coaching awareness and contribute to the practice of professional coaching.

Following this program, you will be able to:

  • Mentoring: Describe individual challenges that coaches face and examine techniques to overcome obstacles; differentiate between apprentice, competency, and reflective mentoring models; and use effective strategies and processes to enhance the mentoring relationship.
  • Client Advocacy: Discuss legal and ethical considerations when acting as a client advocate; describe situations that hinder client growth and progress in which acting as a client advocate is appropriate; and justify the appropriateness of referral in the review of client profiles.
  • Continuing Education: Review the BCC Code of Ethics and expectation for adherence; identify outlets for continued development; describe best practices for informing clients of ethical and legal aspects of coaching; and recognize benefits of professional collaboration for support and leadership.

Presenters: Angela Hayes, Colorado State University; and Lori Trahan, Kennesaw State University

BCC – 4 clock hours
ICF – 4 clock hours

NACE is an approved provider by the Center for Credentialing and Education, Inc. for the Board Certified Coach Credentialing.

NACE is also an approved provider for Continuing Coach Education clock hours through the International Coaching Federation.

REGISTER NOW »

Brain-Based Career Development

Date/Time: Tuesday, June 5 · 1 – 5 p.m.
Career Level: Basic-, intermediate-, and advanced-level career services professionals
Competency: Research, Assessment, and Evaluation

Early-Bird Rate**: $375 member; $425 nonmember
Standard Rate: $475 member; $525 nonmember

For most individuals, the career development process is inherently overwhelming, a result of the vast amount of information and future-based thinking that goes along with making life-altering decisions. This session will showcase the Brain-Based Career Development (BBCD) model, which is based on cutting-edge neuropsychological research. This session is updated and includes new and more in-depth neuroscience research.

Following this program, you will be able to:

  • Understand the BBCD model;
  • Examine “decision making” and “taking action” from a brain-based perspective;
  • Examine how clients become overwhelmed; 
  • Practice the seven BBCD coaching techniques; and
  • Formulate a plan to implement the BBCD model in current career development practices.

Presenters: Imants Jaunarajs and Aaron Sturgill, Ohio University

BCC – 4 clock hours

NACE is an approved provider by the Center for Credentialing and Education, Inc. for the Board Certified Coach Credentialing.

REGISTER NOW »

*Separate registration and fee required.
**Early-Bird Rate available through March 1, 2018 at 11:59 p.m. ET.