This companion piece to Ainsley Maloney’s “How to Create Visual Emails That Increase Student Engagement and Recruiting Success” offers insight into what attracts students.
Ainsley Maloney details how she creates and distributes messages to students at Thomas Jefferson University’s East Falls campus to support employers’ recruiting efforts.
The Center for Career Development at the University of Charleston is working to engage employers by transforming transactions into relationships.
Career services practitioners offer ideas for approaches that add form, function, or fun to helping students perfect their elevator pitches.
If you have five to 10 minutes to share information and updates about career services with key campus players, what would you cover?
The career center’s name should reflect the services it offers to students, and help them identify it as a career development and job-search resource.
Each spring, Indiana Tech holds an event
to recognize student interns and their employers, and to bring greater visibility
to the school’s internship program.
What types of on-campus events are most
productive for small colleges in connecting employers and students?
How should career services practitioners
advise their students to address the recipients of their cover letters?
constant challenge for career services offices is making connections with employers.
How can your career center effectively market to organizations?
services professionals urge students to include a professional picture with
their LinkedIn profile, but what about on their resumes?
career center can attract and hold students’ attention by providing valuable
information, and mixing in fun articles and eye-catching images.
Launching an online dashboard for career outcomes allowed Oakland University Career Services to be more creative with its first-destination survey report.
Holding custom programming that offers valuable job-market information and skill development is a great way to attract fine arts majors to the career center.
There are ways for career centers to engage students by incorporating pop culture into their programming, services, and communications.
Career services practitioners share their ideas for increasing student attendance at career fairs next fall.
How can career services offices streamline their electronic communications to avoid oversharing without sacrificing student attendance?
In 2016, Wayne Thibodeau interviewed Oakland University’s then-president on video to capture insight on the value of the university’s first-destination survey report. The video became a powerful tool used to tell the story of Oakland University’s impact on its students.
DePaul University leverages institutional relationships to market internships through a workshop provided at employer hubs.
Are bare legs considered a no-no at job interviews? That’s the question career services practitioners recently discussed in the NACE Community.
Here are some suggestions from members of the NACE Community about school-branded gifts from the career center to employers.
Dynamic activities can capture students’ attention, get them thinking about the job-search process, and engage them in career services.
At Concordia University, Nebraska, a request by a coach for the director of career development to speak with a top recruit led to the career development office being a destination for all prospective students during campus visits.
It is increasingly important for career services to think about its story and how data support its value proposition. The external pressures on our institutions have translated into higher expectations and more opportunities for career services to showcase our direct contributions to student success.
Career services professionals are doing good work, but how well do stakeholder groups and audiences understand that work and the significance of its results? How strategic is career services in reporting what career services does, why, and the differences it makes for those served? Based on research, including a review of multiple career services annual reports, this article delves into how career services leaders use that strategy to communicate the success of the work they do.
It might be time for career professionals to help students craft a new style of resume that includes creative and technological concepts.
Percent of staff time spent student-facing
Median number of FTE professional staff
Median number of students per professional staff member
Percent of budget spent on personnel costs
Percent of career centers with employer partnership programs
Percent of career center leaders with title “executive director”
2019-20 Career Services Benchmark Survey Report